Tell the better story.
Engage your customers. Involve your customers. Inform your customers.
When you know you have a great story to tell...
That story has the opportunity to come to life in all forms... as part of the online journey to you, as well as around coffee tables and cocktail tables...
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What is it exactly you want your clients to say about you?
What is it you want them to remember? Retell to others?
What's the legacy you're creating?
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To create magnificent, memorable, impact and be paid well for it, it has to be an experience that creates unique value for the customer.
Understanding that being in the 'in-between' place in your story can actually bring you ease.
Is your customer experience by design... or by default?
Five Senses.
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Are you lighting up the customer's five senses?
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Is the experience you're designing congruent? Consistent? What the customer expected?
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What and/or who are your models of excellence?
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The better answers for you and your business you see, are always about the better questions. I can help you ask those better questions, which then lead you to your better answers. That's what the better story - and the better customer experience is all about.
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